The Next Big Industry That No One Knows About

Let’s start, very briefly, with what I wouldn’t tell the next president. I wouldn’t advise clarity around mission. Wouldn’t talk up building a great team. Wouldn’t riff on candor or generosity.

Those topics matter, of course. But if you’ve been elected president, hello, no one has to tell you how to lead.

No, if I had the next president’s ear, and I assume it wouldn’t be for long, I’d use my time to talk about something not a single candidate, across 21 debates, ever mentioned, not even in passing. Plant-based food technology.

Stay with me here.

Because plant-based food technology is, in my assessment, the next big thing for the world economy, and should command the attention of any president — and frankly any business professional — today…..read more

Posted in Saddle Box Blog.

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